FTC Advises Caution When Dealing with Invention Promoters
Unscrupulous promoters often take advantage of an inventor’s enthusiasm for a new product or service by making false and exaggerated claims about the market potential of inventions. According to the Federal Trade Commission, some inventors pay thousands of dollars to unscrupulous invention promotion firms promising to evaluate, develop and market inventions. These firms then do little or nothing for their fees. Sometimes the actions taken by such firms jeopardize an inventor’s ability to patent his or her invention.
Invention promotion firms advertise through television, radio and internet advertisements, as well as in newspapers and magazines. Their advertisements typically target independent inventors with offers of free information on how to patent or market an invention. Those responding to such ads often only receive a sales pitch to buy a market evaluation and claims about the invention promotion firm’s contacts and marketing expertise. Inventors who succumb to the sales pressure applied by unscrupulous firms often do not receive an honest assessment, but rather a mass produced, positive but inaccurate report.
Both Minnesota law and the American Inventors Protection Act give inventors certain rights when dealing with invention promoters. Under the American Inventors Protection Act, before an invention promoter can even enter into a contract with an inventor, the invention promoter must disclose to the interested party the following activities which have occurred in the preceding five years:
1. how many inventions it has evaluated;
2. how many of those inventions received a positive or negative evaluation;
3. its total number of customers;
4. how many customers earned a net profit from the promoter’s services; and
5. how many customers have licensed their invention due to the promoter’s services.
Minnesota law requires other disclosures be made including the median fee charged to all of the invention promoter’s customers. Most importantly, the invention developer must give notice:
No patent, copyright or trademark protection will be acquired for you by the invention developer. Your failure to inquire into the law governing patent, copyright or trademark matters may jeopardize your rights in your idea or invention, both in the United States and in foreign countries. Your failure to identify and investigate existing patents, trademarks or registered copyrights may place you in jeopardy of infringing the copyrights, patent or trademark rights of other persons if you proceed to make, use, distribute or sell your idea or invention.
Both Minnesota law and the American Inventors Protection Act provide inventors whose rights have been violated a cause of action against unscrupulous invention promoters. Such law suits rarely restore lost patent rights. We recommend you contact us to discuss ways to protect yourself and your rights before disclosing your invention or otherwise beginning work with an invention promoter. Entering into a contract with an invention promoter is no different than any other major business or financial arrangement. Your contract should contain all the terms necessary to protect your rights and, at the same time, clearly identify the services to be provided by the invention promoter and the payment terms. As Benjamin Franklin so simply stated, “An ounce of prevention is worth a pound of cure.”
Laurie Young (612) 392-7309 Laurie.Young@nm-iplaw.com
